The PMA Suite.

Seven demos around the Portland Museum of Art’s Blueprint expansion — one paper, one deck, four working prototypes. Each opens in a new tab.

Jeff Franzen
May 2026
jbf@jbf.com
01 · The Deck 12 slides

Ten themes for 2050.

2050.jbf.com

A keyboard-driven slide companion to the paper. The museum as civic operating system — less warehouse, more public infrastructure.

Open the deck
02 · The Paper Long-form

A companion to the Blueprint.

museum.jbf.com

Long-form essay framing what the new wing should run on. Three monopolies opened, six durables that endure, three horizons to 2050.

Read the paper
03 · RAG demo Working

Ask Clara.

clara.jbf.com

Working retrieval-augmented prototype against a single curatorial corpus. The shape a PMA memory layer would take in practice.

Try the prototype
04 · Curator tool By Andrew

Art Wizard.

andrew-art-wizard.netlify.app

Curator-facing tool for searching and organizing art objects across multiple collections. The kind of thing a memory layer makes possible.

Open the wizard
05 · Built by Claude Variant A

PMA Explorer — Claude.

pma-explorer.vercel.app

A visitor-facing collection explorer built end-to-end by Claude on the same brief. Demo runs against the museum’s ~80 featured works.

See Claude’s build
06 · Built by ChatGPT Variant B

PMA Explorer — ChatGPT.

pma-explorer2.vercel.app

Same brief, different assistant. ChatGPT/Codex’s end-to-end take. Side-by-side with Variant A — a real read on how each model thinks.

See ChatGPT’s build
07 · Nav redesigns Five directions

PMA Nav Mockups.

pma-nav.jbf.com

Five alternate directions for the main navigation — Diebenkorn editorial, Tate, MoMA minimalist, Rijksmuseum classic, magazine masthead. Compare against the live site.

Compare the mockups